Top 10 wealthiest golfers in 2025: Net worth, endorsements, ventures

Top 10 wealthiest golfers in 2025: Net worth, endorsements, ventures

"Top 10 wealthiest golfers in 2025 – from Tiger Woods to Dustin Johnson, see how they made their fortune on and off the course."

Success in professional golf is no longer just about trophies or PGA victories—today it's also about endorsements, savvy business deals, and worldwide branding. The wealthiest golfers of 2025 have figured out how to win on the green and in the boardroom as well. From media start-ups to billion-dollar dynasties, these golfers are turning golf into a lifestyle venture. Let's take a look at the top earners, their net worth, and why they're financially elite.

1. Tiger Woods – $1.3 Billion

Tiger Woods continues to dominate golf's financial leaderboard in 2025. His name remains a powerhouse in both legacy and marketing. Despite limited play due to health issues, Tiger's income comes from long-time brand deals like Rolex, Bridgestone, and Monster Energy, along with his revolutionary apparel line Sun Day Red, launched with TaylorMade.

What especially distinguishes Tiger is his business profile. He is the owner of TGR Design, one of the world's leading golf course design companies, and co-founded TMRW Sports—a bold tech-focused golf media venture. Even after the peak, Woods' smart steps maintain him as a worldwide brand and the world's first billionaire golfer.

2. Phil Mickelson – $875 Million

Phil Mickelson's fortune is a testament to his long career and his risk-taking nature. Although his high-profile switch to LIV Golf in 2022 was unpopular, the $200 million signing bonus he is said to have received significantly added to his wealth. Phil is also involved in real estate and wellness businesses such as Coffee for Wellness, which is a play on the thriving health market.

He's been an aggressive investor, frequently wagering on the world's up-and-coming economies—namely crypto and equity positions in tech startups. Love him or despise him, Mickelson's non-golfing income is comparable to his tournament victories.

3. Rory McIlroy – $720 Million

Rory McIlroy's financial growth has been on purpose and impressive. He remained loyal to the PGA Tour while finding other means to increase his wealth. Rory's early investment in TMRW Sports with Tiger Woods is now paying off massivley in helping shape the future of interactive golf entertainment.

His agreements with Nike and TaylorMade remain in effect, and he holds interests in a number of fitness and golf technology firms. Rory's integrity in remaining within the PGA—even as others departed for LIV—improved his public reputation and opened up new brand avenues.

4. Greg Norman – $680 Million

Greg Norman's fortune primarily stems from post-retirement entrepreneurial acumen. As LIV Golf CEO, he has a headline-grabbing executive compensation package. However, long before LIV, Norman had established an international empire with Greg Norman Enterprises, which spans fashion, wine, property, and golf course design.

His brand is particularly dominant in Australia and Asia, where golf is exploding. Norman is evidence that monetizing your heritage can be more profitable than even the greatest golf swing.

5. Jack Nicklaus – $650 Million

Even at age 85, Jack Nicklaus is one of the richest golfers on earth. His legacy continues through Nicklaus Design, a golf course design company that has designed over 400 courses in more than 40 nations. He also licenses out the "Golden Bear" name for use in other industries—clothing, wine, and real estate.

While his playing days are well behind him, his name still generates respect—and dollars—within the industry.

6. Dustin Johnson – $520 Million

Dustin Johnson made a daring move by joining LIV Golf in 2022, apparently getting paid a $150 million signing bonus. That contract, along with his other endorsement earnings, contributed to the building of his staggering net worth. Although some companies severed their relationships with him, Johnson embraced his public image and started his own performance wear company.

He's also invested in golf technology and owns real estate all over the U.S., converting his athletic apex into financial traction.

7. Jordan Spieth – $450 Million

Jordan Spieth, once golf's golden boy, has made consistent branding a long-term investment. With continued deals with Under Armour, Titleist, and Coca-Cola, Spieth has solidified himself as a sellable name in golf, even when his play hasn't been at the top level.

He's invested in Texas real estate and taken stakes in tech startups through venture capital networks in Dallas. Through his Jordan Spieth Family Foundation, he also brings a charitable dimension to his brand, which makes him a fan favorite both on and off golf communities. 

8. Justin Thomas – $430 Million

Justin Thomas is a contemporary golfer with a millennial flair. Famous for being social media inclined and down-to-earth, Thomas generates millions from collaborations with CitiBank, Titleist, and NetJets. His recent ventures include a junior golf foundation and a media podcast that appeals to young people.

Aside from endorsements, Thomas is also making forays into investments in sports content platforms, which will help him diversify early in his career. He's frequently found working with Spieth and McIlroy, creating a new generation of socially aware, financially savvy athletes.

9. Brooks Koepka – $410 Million

Brooks Koepka's bold play style carries over well into business. He signed with LIV Golf early in a reported deal for more than $100 million, and his swagger attracted followers. While some sponsors pulled back, he maintained important deals and opened a luxury golf performance center in Florida.

Brooks has leaned into lifestyle marketing and fitness branding. His "tough guy" image is a best-in-class status among peers and a dominant presence in ads appealing to male-oriented brands.

10. Bryson DeChambeau – $350 Million

Bryson DeChambeau is a golf influencer of the new generation as well as a golfer. His YouTube channel has millions of views, and his LIV Golf defection earned him a big payday. Bryson is also developing DeChambeau Science Labs, which deals with golf equipment innovation, biomechanics, and customized analytics.

He's adopted straight-up fan engagement in the form of merchandise, online courses, and even VR-driven golf material. Bryson might be divisive, but no one can dispute that he's also financially forward.

Golf's Billion-Dollar Evolution

What is striking in 2025 is that winnings at tournaments are not anymore the primary source of income for top golfers. From clothing lines to YouTube programming, from media conglomerates to golf course design dynasties, these players are entrepreneurs before they are athletes. They've leveraged their celebrity to construct enduring economic futures, turning golf into more than a sport—but a brand platform.

While in other sports careers are fleeting and injury prevalent, golf provides the longevity. That longevity has been utilized well by these icons to pile up fortunes, diversify, and in some instances—such as Tiger and Rory—revolutionize the consumption of golf entirely.

FAQs

Who is the wealthiest golfer in 2025?

Tiger Woods is still the wealthiest golfer in the world with an estimated net worth of $1.3 billion.

What is the origin of Phil Mickelson's wealth?

Phil's wealth is largely derived from LIV Golf endorsements, property investments, and wellness-related product endeavors.

Has Rory McIlroy signed up with LIV Golf?

No, Rory remains at the PGA and has emerged as a leading figure in the sport's transition via TMRW Sports.

Which golfer is most present on YouTube or social media?

Bryson DeChambeau is the forefront, utilizing social media and YouTube to engage with fans and merchandise.

Do endorsements earn more than wins in tournaments?

Yes. For most of the best golfers, endorsements, business dealings, and investments make much more money than winnings.